In Blink, Gladwell did a remarkable job of underscoring the importance of our unconscious mind and of removing the stigma of “psychobabble” with which it’s too often associated. He did not, however, address the next step—the discovery of the specific language of the unconscious and how it actually speaks to us revealing that it is indeed a vastly superior deeper intelligence.1
As fate would have it, Gladwell’s earlier best seller, The Tipping Point, in combination with Blink, points the way to the next step in our learning about the unconscious or the “blink mind.” His previous work demonstrated how a new product or a new idea breaks through from obscurity into popular acceptance—the moment he calls the tipping point. Indeed, Blink with its popularizing the unconscious in many ways as never before has become the tipping point preparing us to hear a much more powerful story—in a word the breakthrough discovery of the unique language of the “blink mind” revealing a vastly superior deeper intelligence, even far beyond what Gladwell described. (Specifically, the hidden language or code to the unconscious mind was broken.) Gladwell’s excellent work was based largely on behavioral experiments having little to do with language.
In a nutshell, the moment “blink language” was discovered we could then see our deeper intelligence in all its brilliance. We could then hear first hand its valuable observations. Now we could get immediate feedback from the unconscious mind—had broken through in an entirely new way to the “blink mind.”
1. See my 1995 book, (The Breakthrough to) The Deeper Intelligence.